Concepts and tools to strengthen the brand of a business and create valuable digital content.
Sarah Ossa. Audiovisual communicator. Creative Director at Agencia Dos Puntos; and Juan Pablo Esquivel. Industrial Designer. Creative Director at Agencia Dos Puntos.
Intended for
Women entrepreneurs
Objective
Learn how to create the visual identity of a business to attract new customers and position a brand through content of differential value from the competition.
Content
1. What is visual identity and why is it important?
2. Brand elements.
3. Content creation.
4. Gender focus tips.
More information
Duration: 24 minutes
Modules: 8
Activities: 4
Downloadable certificate